India is clocking towards a 1.4 billion population and parallelly we will witness a paradigm shift in the automobile sector. India will be the next most used electric vehicle driven county by 2050 and that initiative has already been started by the government of India. By 2030 India is eyeing 30% market penetration in the …
How can the electric vehicle industry be successful in India? Read More »
The most important factor for any business is the marketing mix. It refers to a set of processes that is the backbone of any business. It is also widely known as the four ps of marketing. The philosophy of planning is more important in the business and it is equally important in a person’s life. …
Why marketing mix is important in business strategy Read More »
You may have a small business, a start-up, or a lucrative business, social media marketing techniques are helpful for all. For starters, social media is the best way to endorse your business to prospective clients. In today’s world, Facebook, Twitter, and Instagram are the best social media marketing platforms to find potential clients. As soon …
Social Media Marketing efforts make an easy revival strategy for any business Read More »
Once a Company has successfully and carefully segmented the market, chosen its target customers identified needs, and determined its market positioning. Now it is time to think about how to make a step-by-step product launch strategy. In this process, marketers play a key role to develop a business model for a product launch. By identifying, …
How to make a killer step-by-step product launch strategy Read More »
Any Business that will start and just have started will entirely depend on certain key elements that are most essential for any business. Product Development, Sales Promotion, Distribution, and Pricing are the primary pillars for creating a Small Business Marketing Checklist. To communicate and deliver products or services to the marketplace with the help of …
How to grow your small business with marketing checklist Read More »
It is quite obvious that Revenue or Market Share, which is the most essential. Without revenue, the business can’t sustain and vis a vis zero or no market share has the same impact in any business. So both complement each other and both are required for any successful business. Revenue or Market share, what are …
What is Distribution Strategy and why it the most important success path of any business? The basic idea of a distribution strategy is how effectively you can provide your services to the end customers. Isn’t it a very simple way to understand? This is the basic definition of a distribution strategy. But, it is the …
Before thinking of a career in Marketing and Communications you have understood why it is so important. Marketing and Communications are the major backbones of any industry. Without this vertical, no business can survive or rather can’t establish. Giving you a simple example, Marketing, and Communications which runs the car and without an engine, the …
What is the go-to-market strategy that a business owner can look upon? In the next six minutes, let’s talk about how easy it is for us to pull the rug out from the most early-stage start-ups. So most start-ups have no idea what a great go-to-market strategy looks like. I ask them the question of …
How the busniess strategy is interlinked with go-to-market strategy Read More »
One of the biggest financial decisions of our lives remains to buy a home, but owing to the current market scenarios, many of us refrain from investing in the property market. There are several hypotheses associated with, is real estate a good investment during COVID-19? Ok, let us forget about all the theories and drill …
Is Real Estate a Good Investment during COVID-19 Read More »
